A multi-faceted platform within the athletic and outdoor culture, a source and inspiration for an enhanced lifestyle through personal activity, community, and product.

APR MAG Editorial:
Running in Indonesia
APR MAG Editorial by Keng Pereira
featuring the New Balance Hierro V9

Introducing: Portal
Focusing on three activities – running, cycling, and hiking – their first collection features garments for outdoor movement…

APR MAG Editorial: On “Soft Wins”
APR MAG Editorial for On "Soft Wins"Together with Sarah Löscher and Eileen Jordan Photography: Eileen JordanArt Direction: APR MAGProduction &...

On Performance and Pressure
An interview with Prof. Jana Strahler on performance and pressure, mental strategies, the impact of social media and how to become a more mindful runner.

Creating Wearable Multi-tools
Houdini Sportswear, a swedish high-performance outdoor brand, are constantly pushing the limits of producing high-quality garments with modern...

APR MAG Editorial: Peak Performance FW 24
APR MAG for Peak Performance SS24 Editorial

Rush Hour on Mars
How Tom Reynolds and Christian Brecheis experienced the Atacama Desert.

“Ebony Peaks”
Maria, Hannah and Helen have very little experience with mountaineering or outdoor adventure sports. Now, they are heading from Berlin to Bishorn for a unique adventure.

Equipment for Life: How HAVEN is redefining Technical Apparel
HAVEN, founded in 2006 by Arthur and Daniel Chmielewski, is a men's lifestyle brand based in Vancouver, Canada with an additional store in Toronto....

“Phase”
A dystopian short film by Tristan Hageman, Keng Pereira, and Pim Pimental.

10 Years Ahead: A Brief History of Oakley
The story of Oakley begins in a small garage in Southern California, not far from today’s headquarter in Foothill Ranch. Jim Jannard, founder and...

The hylo Approach
How hylo athletics is balancing maximum utility with the smallest impact. When asked about their challenges, hylo athletics founder Michael Doughty...

Running in the Dark
Lots of female-identifying-persons (FIP) navigate the terrain of nighttime running with a mix of caution and personal empowerment. Growing up as a FIP, you’re often taught…

Product Index:
Apparel & Accessories
The APR MAG Product Index allows for more meaningful conversations around product by setting the language standards around key, objective characteristics. It pushes reviews beyond…

APR MAG Editorial:
Lemmo
Day In - Day Out Use Cases for the Lemmo One The Lemmo One is an award-winning E+Bike designed for all urban terrains. Featuring 'E-plus'...

APR MAG Editorial:
Peak Performance SS24
APR MAG for Peak Performance SS24 Editorial Photography: Lorenz GohlkeCreative Direction: APR MAGProduction: APR MAG

Mikey Kratzer
Solo TSP
Mike Kratzer has been at the Speed Project multiple times, always running in crews. This year, he decided to do a solo attempt. 500 Kilometers...

The Long Uphill Battle
Anna Kollmann-Suhr on her fascination of riding bikes, the ups and downs of her career as a cyclist, on overcoming old habits and how she painfully had to learn to take a step back.

Product Index:
Running Shoes
The APR MAG Product Index allows for more meaningful conversations around product by setting the language standards around key, objective...

Lee Stuart on the PATTA Cycling Team
For Lee Stuart, former brand director of Amsterdam-based streetwear & culture powerhouse PATTA, it’s all about family, community and diversity....